I feel confident in saying that there are few out there who still think that page descriptions affect rankings. It’s been known for many years that they don’t. What’s still a bit more contentious is whether there is a secondary effect via the influence of Click Through Rates. As of last year, that’s not a factor either (or at least not one Google wants to admit to).
Friday, February 10, 2023
Thursday, February 2, 2023
Can Google Really Detect AI Content?
You may have heard some people discussing whether or not Google can detect AI content. While some say yes, Google in fact can detect AI content and it goes against their guidelines, others say this is not true and that the future of content generation will definitely rely on AI. We’re here to give you an answer you can finally depend on.
Here’s what we know. Google can detect high-quality and low-quality content regardless of its writing source. Whether content is written by a human or AI, Google looks for certain criteria and indicators that determine the quality of the content. When using AI tools the right way, AI-written content is undetectable to Google. Let’s talk about what the right way looks like.
Tuesday, January 31, 2023
3 Ways To Help Website SEO
Most businesses rely on their internet presence to drive traffic and growth. Local SEO gets more challenging every day and your competitors are after the same thing. Keeping up with all the changes and strategies can be a challenge when you’re trying to run your core business. Here are 3 ways to help website SEO:
Wednesday, January 25, 2023
Improve your website traffic with these off page SEO optimization tips
I believe that there is no single person who does not want to see their website at the top of search results like Bing, Google, and Yahoo. Isn’t it?
Tuesday, January 24, 2023
How to Write a Press Release That Gets Results in 2023
Running a successful business also means making sure that people know about your company and want to work with you. Building brand awareness, gaining a following, and building strong relationships with customers or clients is one of the pillars of a thriving business. One of the things that can help you with all this is including PR in your marketing strategy.
Monday, January 23, 2023
Leveraging Lead Generation to Expand Your Marketing Strategy
In the not-too-distant past, marketing efforts focused on generating large quantities of inquiries, with claims from some sources that they would be “qualified and guaranteed leads.” However, this numbers game never seemed to meet expectations.
Saturday, January 7, 2023
What is Performance Marketing | Career Opportunities in 2023
Performance marketing is a form of marketing where businesses or individuals only pay for results. This means that you only pay when someone takes a desired action, such as making a purchase or signing up for a newsletter. According to a new study, Spending on...
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